Our visual identity

A brand’s visual identity (visual ID) is what makes it instantly recognisable. It’s easy enough to list out the elements of our visual ID: yes, it’s our logo, but also our imagery, typography, colours and creative design, applied across print and online. It also incorporates guidance on photography and video too.

Find out more about our visual identity, including:

  • why our visual identity is important
  • what it means for Essex
  • how it helps us stand out in the crowd
  • why we need to focus on consistency
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Contact us
Branding For any queries or help communicating our identity and values.